Partner Success Manager
Title: Partner Success Manager
Employer: iSOCRATES
Reports to: Director, Partner Success
Location: Saint Petersburg, Florida
Introducing iSOCRATES
iSOCRATES advises on and manages data-driven, mission-critical MAdTech platforms, technologies and processes as the Global Leader in Programmatic Resource Planning and Execution™ serving publishers, marketers, agencies, and enablers.
iSOCRATES meets the needs of the multi-billion dollar MAdTech industry (Marketing Technology plus Advertising Technology) by providing a unique combination of automation and operations technologies and solutions to both supply-side and demand-side partners in the U.S. and globally.
The Company has two lines of business:
- Planning (Strategy and Operations Consulting)
- Execution (Managed Services and MAdTechBI™)
iSOCRATES offers these MAdTech solutions:
- Media Trading and Ad Operations
- Marketing Automation, Email, Search, and Social
- Creative Services
- Google, Salesforce, Adobe, Xandr, Amazon, Sisense, and Zeta Practices
- Business Intelligence, Reporting and Analytics, including MAdTechBI™
- Data Science and Engineering
- Data Onboarding/Modeling/Activation
- Administrative Services
The firm is staffed with its own proven technology-enabled marketing and advertising platform specialists 24/7/365 at its own wholly-owned global delivery center in Mysuru, Karnataka, India and with its expert partner-facing Partner Success team based in St. Petersburg, Florida, U.S.A.
Partners save money and time, achieving transparent, accountable performance while receiving extraordinary value. Savings stem from a low-cost, focused global delivery model at scale that benefits from continuous re-investment in technology and specialized training.
The firm is owned by its employees and is headquartered in Saint Petersburg, Florida, U.S.A.
Job Description
The Partner Success Manager role is part of the iSOCRATES’ Partner Success Team which is accountable for implementing, managing and delivering solutions that drive success against our partners’ business KPIs.
The Partner Success Manager is the main point of contact leading the company’s efforts for his/her assigned marketer and agency partners. In this role, you will develop strong relationships with partners, connecting with key business executives and stakeholders.
He/She will be responsible for all aspects of the pre- and post-digital sales process including media plan creation and execution of audience-based programmatic programs, data-segment builds, campaign delivery against partner objectives, and related upselling efforts.
You should have knowledge of programmatic campaign management (e.g., display, video, mobile, social, native) and experience with yield management, SSPs, DSPs, DMPs and exchange-based media buying.
The Partner Success Manager will also be responsible for supporting partner Audience Extension and Audience Development programs.
Responsibilities
- Day-to-day point of contact with our key partners. Build, grow and maintain relationships, gaining deep understanding of their business and marketing needs
- Working with our Delivery team in India, monitor and optimize campaign metrics for delivery and KPIs; provide detailed reporting and recommendations throughout lifecycle of campaign
- Address partner queries effectively and in a timely manner
- Generate post campaign presentations providing key insights on performance
- Build audience segments in our DMP and develop insights from data sources to improve segmentation
- Troubleshoot technical issues with programmatic deals and keep partners informed
- Become an expert in using SSPs, DSPs and DMPs
- Help develop best practices by creating training materials, sales materials and customer facing guides
Qualifications
- Bachelor’s Degree, preferably business or quantitative degree
- At least 5 years of digital advertising media and marketing experience, required
- Brand and Direct Response digital media strategy and campaign planning experience required
- Knowledge of programmatic media systems and tools (e.g., ad servers, ad exchanges, platform providers, attribution, tagging, ad verification, measurement, brand safety, viewability)
- Experience with SSPs, required
- Experience with DSPs Xandr and Google DBM, and Salesforce Audience Studio (formerly known as Salesforce DMP), preferred
- Brand and Direct Response digital media strategy and campaign planning experience required
- Experience managing CPA, CPC, CPL and CPM marketing campaigns, preferred
- Keen understanding of ad targeting and optimization methodologies
- Proficiency in MS Office, including Excel, Powerpoint and Word
- Experience with data analysis including pivot tables and advanced functions
- Outstanding troubleshooting, analytical, and problem-solving abilities
- Effective time management skills – ability to prioritize and meet deadlines
- Thrive in a fast-paced start-up environment
- Strong analytical, problem solving and critical thinking skills
- Collaborative team-player yet comfortable with independence
If you are interested in this role and you think your profile matches the requirements provided, please send your resume with a cover letter to bill.l@isocrates.com. For more information, visit our website https://isocrates.com
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